Training Session on Project Ideation and Business Model Canvas (BMC) Development

A valuable training session was organized today, led by Professor BOUTERFAS Mohammed Amine, dedicated to the topic of "Project Ideation and Building a Business Model.

During the session, participants learned about key methodologies for generating innovative ideas, analyzing market needs, and accurately identifying customer segments. The instructor also addressed how to formulate a clear business plan, covering the value proposition, revenue streams, costs, and resources necessary to launch a project.

The session was characterized by high levels of interaction among participants through a series of practical activities and constructive discussions. these exercises helped the trainees refine their vision for their future projects.

This initiative aims to empower young entrepreneurs with the right tools and steps to step confidently into the world of entrepreneurship.